New Canon EOS 5D Mark III Digital SLR Camera Picture

Serious camera enthusiasts have a new toy: the high-end Canon EOS 5D Mark III DSLR Camera. Canon promises strong image quality with the 22.3 MP CMOS full-frame sensor and low-light boosts with a standard ISO adjustable from 100 to 25,600 and extended ISO settings that reach 102,400; never fear a dim lighting situation again.

An inclusion in the camera that iPhone 4S users have grown accustomed to is the HDR function, a process that stitches together multiple exposure levels into one image. A dual memory card slot ensures you won't have to delete images to clear up space, while the 61-point autofocus system shows off the camera's state of the art technology.

With the capacity for longer video recording times — up to 29 minutes — and a built-in headphone jack to monitor audio, the EOS 5D is a videographer's dream. Available at the end of March for $3,500 not including lens, the EOS 5D is for professionals that use any sort of photography in their line of work. For the rest of us who are unlikely to shell out several thousand for a camera, we can look at the EOS 5D's release as sign that professional camera features will be trickling down to affordable consumer cameras soon.