It's been a long time coming, but it has been well worth the wait because Starbucks is kicking off their AT&T free WiFi service today!
According to USA Today, customers that register online for the Starbucks Rewards Card program and purchase a $5 prepaid card will receive two (consecutive) hours a day of free WiFi.
Double bonus — new members will also receive a voucher for a free drink!
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Any Starbucks regular can attest that it must be doing something right, but that doesn't mean they are doing it all. The company has created a virtual idea and complaint box of sorts: My Starbucks Idea allows customers to share ideas, ask questions, and learn about what they're doing behind the scenes.
It's a PR stint in most senses, but it does allow you the satisfaction of knowing you're putting your genius ideas out there.
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Talk about a great way to start the week! Starbucks has just announced that they plan to deliver free WiFi to 7,000 Starbucks across the US by early Spring.
Starbucks Card holders (basically just prepay cards for coffee, tea, etc., purchases), will be entitled to two hours of free WiFi a day, while current AT&T broadband users will have unlimited free access to the WiFi service.
With more than 15,000 WiFi enabled McDonald's around the globe (including the one across from Sugar Headquarters), Computer World is predicting that Starbucks will start rolling out free WiFi access within a year to compete with McDonald's growing fan base. Although Starbucks already offers free WiFi access to iTunes music stores, you still have to pay for the music download and any additional Internet surfing.
The competition between Starbucks and McDonald's is definitely apparent, with Starbucks adding more variety to their breakfast menu and McDonald's offering upscale coffee.
In an effort to get the ball rolling following Steve Jobs' announcement that Starbucks will offer free access to the iTunes store, Starbucks has just announced that it will give away over 50 million free iTunes downloads to customers with "Song of the Day" cards. According to Switched, these cards will be distributed between October 2 and November 7 and customers will have until the end of the year to redeem them.
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